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	<title>RIA Journal &#187; blogging</title>
	<link>http://riajournal.com/ria</link>
	<description>Your guide to Rich Internet Applications Development</description>
	<lastBuildDate>Wed, 08 Sep 2010 15:39:12 +0000</lastBuildDate>
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		<title>Ford Is Counting on Army of 100 Bloggers to Launch Fiesta</title>
		<description><![CDATA[In an aggressive social-media program that goes far beyond what Ford has done in the past &#8212; and reaches beyond just the marketing department &#8212; the automaker is counting on 100 bloggers to introduce its new Fiesta, which is set to reach U.S. dealers in early 2010. The idea behind Fiesta Movement is to get [...]]]></description>
		<link>http://riajournal.com/ria/index.php/2009/04/21/ford-is-counting-on-army-of-100-bloggers-to-launch-fiesta-advertising-age-digital/</link>
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